Valin Heavy Truck Masters the Lifeblood of Its Core Technologies and Develops Its Own Brands to Capture the Market


On March 2nd, 2011, at the departure ceremony of the dump trucks from Valin Motors and Huawen International Mines in Indonesia, Valin Motors announced to the media that: Hualing heavy truck products have been successfully exported to Eastern Europe, Africa, the Middle East, and Southeast Asia. In more than 60 countries and regions, such as South America and other places, the specific indicators for foreign exchange earning for vehicles, formulated in 2011, proposed that production and sales ensure that 40,000 vehicles strive for 50,000 vehicles, of which exports strive for 2000 vehicles.

It is such an emboldened announcement that Hualing has taken over the heavy truck market in more than 60 countries and regions. The key is to have the killer of independent innovation. By taking the path of introduction, digestion and absorption and re-innovation, and vigorously developing its own brand, Hualing has achieved rapid development within a few short years of entering the industry. In 2010, Valin produced and sold 30,000 heavy trucks, an increase of 67% year-on-year, an increase far higher than the national average, and further expanded its brand influence and market share.

Actively mastering technology, Valin seizes market initiative

It is understood that when deciding to enter the heavy truck development field, Valin has established a clear and independent development strategy: develop its own brand, compete with multinational companies, and introduce, digest, and absorb foreign advanced technology as an important means to achieve independent development. . In 2003, Valin Motors signed a 10-year technical cooperation agreement with Mitsubishi Fuso for 14 million yuan. From the beginning of the negotiations, Valin sent a large number of technical backbones to participate. After the successful negotiations, Valin will focus its investment on the development of independent development platforms and production lines. At the same time, Hualing also cooperated with a number of foreign companies, while making full use of domestic heavy-duty truck parts supporting systems, focusing on independent innovation, and advocating for others' interests. We focused our self-development on the matching, integration and optimization of vehicle systems. Hold the vehicle design intellectual property firmly.

Hualing people clearly understand that the greatest support for independent innovation is to have a high-level, dynamic research and development team. In order to create a team with full force, Valin has introduced talents, alumni, and fellow villagers through recruitment, pulling talents, alumni, and fellow villagers. From Dongfeng, Dongfang, Beijing, Futian, Shenyang, Jinbei, Jinan, China and South Korea, Jinan, Xugong, Chunlan The automobile and other units introduced more than 20 technical backbones and gathered a group of automotive R&D elites in the short term. Going out, please come in is the main way for them to raise the level of technicians. According to statistics, Hualing has sent a large number of technicians and workers every year to train abroad. In recent years, more than 500 people have been sent to Japan, Germany, Italy, the United States, and Singapore.

At the same time, domestic and foreign experts are invited to Hualing for technical exchanges. In addition, it also established cooperation relations with Hunan University, Hefei University of Technology and other famous universities in China. Hualing's 10,000 heavy-duty truck production line and plant design was completed in cooperation with the Ninth Design and Research Institute of the Machinery Industry. In the process of independent development of heavy trucks, Hualing also carried out technical cooperation with universities such as Tsinghua University, Hefei University of Technology, and Tongji University. Valin's second-generation new product, the Star Kemah series, was jointly developed with Italian Broadcom Design Corporation and the National Body Testing Laboratory of Hunan University.

The core lifeline of heavy truck technology, Hualing owns

While launching new products for upgrading, Hualing is also committed to improving the self-preparation rate of parts and components. At present, the front, middle and rear axles of Hualing Heavy Truck are basically self-made. Defined as a leading domestic level, Hualing self-manufactured bridges that can compete with domestic and foreign brands on the same platform include flush-braced bridges and cast steel bridges, wheel-reduction bridges and single-stage reduction bridges, and Steyr and Mercedes-Benz technology series. A complete system covering all types of heavy axles in China has been formed. At present, the self-control rate of Hualing Heavy Truck Bridge reaches more than 90%, which lays a solid foundation for the growth of sales volume. It can be said that the time when Hualing is constrained by the axle resources has already ended.

Due to the parallel development model and organizational mechanism, Valin has significantly shortened the product development cycle. It took only three years to independently develop the first generation of its products, and took a shorter time to develop the second generation of products. In 2008, Valin had its own intellectual property rights and its internationally advanced level, Xing Kaima Heavy Trucks successfully went offline and put on the market. By the end of 2010, it had accumulated sales of 6,000 units, indicating that Valin has led the arrival of the Chinese high-end heavy truck era. Now, whether it is technology or quality, Star Kemah can fully PK with Europe and the United States. After the implementation of the National Three Standards and toll-by-weight, Hualing took the lead in completing product upgrades, and launched a heavy-duty truck product that meets China's third-class standards and has a performance advantage. It also launched a lightweight heavy-duty truck Valin, enabling users to Gain maximum operational value.

After years of continuous efforts, Hualing has formed its own unique model of independent innovation and has attracted attention from the domestic automotive industry. At present, it has formed a comprehensive competitive advantage based on product R&D, testing, manufacturing, and industrial information technology. The series covers 180-440 HP segments, forming three product platforms represented by Valin Heavy Truck, Valin Star and Star Kema; the sales rate of new products accounts for about 70% of the annual sales revenue, and the technical performance indicators are at the leading position in China. Level.

Xingma Group has already established a grand target of producing and selling 100,000 heavy trucks, 50,000 heavy-duty vehicles, and annual sales of 50 billion yuan by the end of the 12th Five-Year Plan period. In the future, Valin will endeavor to become a world leader in technology and international influence. Hualing, with its strong technical support and broad market support, will surely make a big achievement in the domestic heavy truck market.



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