According to foreign media, Malaysia Proton Motors stated that it is considering selling Lotus sports car business. Proton acquired the Lotus Sports Car in 1996, but the Lotus Sports Car never brought any profit to the company in 15 years. Lotus's annual sales of 8,000 vehicles are likely to be profitable, but its sales in the previous fiscal year (April 1, 2010 to March 31, 2011) were only 1,935 units. Wait until 2014.
In addition, Proton is still unable to protect itself, or abandoned by its state-owned parent company Treasury Holdings. Investor Gan Eng Peng said that Proton is ready to sell the Lotus sports car.
Gan Eng Peng said: "Proton now abandons the Lotus sports car is justified, Proton and Lotus are not a good combination, they are in different market segments, there are differences in geography and products." Gan Eng Peng is head of the securities department of Kuala Lumpur Huang DBS Investment Management Co., Ltd., supervising the company's $3.6 billion in funds.
Lotus once competed with Porsche and Ferrari in the European market. The reason why it can stand in the automotive industry is due to its decades of experience in lightweight frame design. However, if you want to gain a foothold in the automotive industry today, Lotus Automotive needs to find a more international car company than Proton as backing.
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